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The European Union is an ever expanding group of countries. However,
geographic Europe has been established for thousands of years. The
borders change but the cultures of the areas are still defined. The
countries of Europe share many common cultural elements and also some
significant differences. There is a cultural gradient between North and
South and also more obviously between East and West. Britain sees itself
as closer to America than could be justified by 22 miles of the English
Channel although many aspects have been drifting closer to the mainland
over recent years.
There is a lot more to doing business in a culture than simply dos and
taboos. People Going Global can help you understand the bigger picture,
our intensive training equips you with an understanding of why these
behaviors are the norm in a different culture and help you understand
how to better communicate.
People Going Global has products for a wide variety of cultures. More
information about our country-specific training programs can be found at
the UK and Germany individual pages.
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